What We Do

We explore possibility and drive change for companies, people and communities at large.

We help companies find their pulse in a modern, diverse world by creating brand awareness campaigns that allow historically excluded communities to be seen, heard, understood and ultimately better served. Our clients arrive with a challenge and leave with a mission-aligned, culture-forward™ solution. 

1. Digital Analysis

We unlock our clients' most essential purpose.

2. Communication Strategy

We balance storied brands and future identities.

3. Creative Direction

We solidify image and character with intentional design.

4. Marketing

We empower action through targeted conversations.

Exploring what it means to authentically reach new audiences on behalf of The Motley Fool.

The Motley Fool is one of the nation’s leading financial and investing advice companies, founded in 1993. Since 2021, TMF has engaged Spero Studio to lead community engagement with Women, Black & Hispanic audiences, with the goal of understand their money mindset and investing behavior in order to better position The Motley Fool as a lifelong financial ally. TMF employs over 400 people worldwide.

Helping the nation’s leading association for Black finance and accounting professionals amplify their mission

NABA, Inc. is a nonprofit membership association dedicated to bridging the opportunity gap for Black Business Leaders in accounting, finance business, and entrepreneurship. Representing more than 200,000 Black Business Leaders in these fields, NABA advances its mission by providing education, resources, and meaningful career connections to professional and student members.